Word from the directors

Ryan began his working life in the family construction business, before moving quickly into the completely different, yet demanding, industry of logistics and supply chain.

Ryan now has over 25 years of immersive experience that has encapsulated every important facet within this busy and fast paced industry. This includes ocean freight, air freight, road freight, customs formalities, warehousing, fulfilment and distribution, along with key account management roles for global brands.

Ryan thrives in assisting businesses to make improvements to their overall supply chain, using analytical and personally tried and tested methods to identify time and cost reductions.

More recently, Ryan has spent considerable time helping smaller companies get started with international movements and then provided them with supply chain support and guidance as they scale.

"There is little more rewarding in this business than helping companies develop their supply chain so that they lever it to their advantage. I make a point of finding time to share my experience with organisations large or small, this year’s one man in a bedroom could be next year’s global brand."

Ryan retains an incredibly strong sense of customer service, which has been instilled into all members of the Westbound team since its inception. To this day, it remains the most fundamental core value that sets our people apart in what has always been a competitive marketplace.

Ryan Clark, Co‑Owner / Director

Word from the directors

Danny has successfully worked in the logistics and supply chain sector for his entire working career, which now spans more than 27 years. Holding key positions at prominent freight forwarders previously, he acquired hands-on experience across multiple transport modes and functions that he is able to draw from successfully today.

After many years of gaining operational experience, Danny ventured into the commercial side of the business, securing and serving customers by creating long term relationships built on trust, integrity and mutual respect.

It has been his ability to nurture and develop relationships that has seen him build an excellent network portfolio of colleagues and working partnerships all over the world, which is continuing to benefit Westbound and its customers.

Danny is responsible for honing the personal service experience that Westbound have become renowned for. This is all based on an ability to listen to what the customer actually needs, before identifying tailored solutions to match.

“We are a service based industry and I remind myself of that fact every day. While we believe we are amongst the most innovative teams in the business, our success is built on providing personal service that is second to none.”

“The challenge that I enjoy and focus on most, is making sure that we continue to do that as a collective team on a daily basis.”

Danny Horne, Co‑Owner / Director

Word from the directors

Michael has over 20 years of experience in this industry, in both China mainland and Hong Kong. Michael has witnessed rapid growth and many changes within the logistics industry over time. He possesses comprehensive management, development experience and an extensive personnel network in all aspects, included airfreight, sea freight, warehousing and logistics. In these years he also spent lots of effort on studying and developing cross border e-commerce logistics, included Amazon and domestic e-commerce business.

“I am very proud to be a founding member of Westbound Logistics in China & Hong Kong, and equally for being part of the global brand that Westbound Logistics has become. Ryan, Danny and myself share the same business philosophy; visiting customers and partners together in different countries, working very hard together for continued growth for the group. Providing our best services to customers is our basic commitment, and our mission is to provide comprehensive and cost effective logistics solutions to all of our customers in a way that we are valued as part of their business team.”

Michael Lee, Director / Co‑Owner

Word from the directors

James has worked in the Logistics industry since 1986. In the early years it was always for blue chip companies. James’ initiation into Logistics straight from school was for Sir Alan Sugar at Amstrad. (That makes for a few good stories so make sure you ask him when you get the chance!) The experience created good foundations as to what should be expected within the industry. James’s career has given him the chance to work within most sectors of Logistics, as the customer, in warehouses, transport and now international freight forwarding with Westbound Logistics.

This early experience seeing Logistics from all sides, means James is an all-rounder go-to person within the business; knowing what the customer needs and what a freight forwarder needs to do in order to be the best. It was this skillset that brought around the proudest moment of James’ career so far, being appointed a Director of Westbound Logistics in 2018.

James is a people’s person, ensuring the very best man-management of the Westbound Logistics staff to ensure we all work as a team.

James enjoys the challenge of what a Freight Forwarder needs to provide, all day, every day.

“Communication. It’s the fundamental part of our service driven industry. Talk, share, build relationships. I pride myself in not hiding, being honest, upfront and ensuring the customer receives a first-class service. There is no difference if our customer moves 1 carton or 1000 FCL containers, all of them deserve the same respect and level of service”

James Power, Commercial Director

Word from the directors

Martin has 35 (and counting) years’ experience in the industry and having managed all aspects from National/International Logistics, warehousing, fulfilment for both B2C and B2B to what my role is now; business development.

“I have grown up around a family International Logistics Company, which consisted of spending most school holidays travelling throughout Europe with our trucks, working in the workshops and warehouses. There was clearly no escaping my fate when it came to choosing my career. Having known Danny and Ryan for many years, I knew that if the opportunity to join Westbound Logistics should ever arise, I wouldn’t hesitate to become part of this dynamic forward thinking company.”

“The journey for Martin so far has been one that’s required an investment of time and experience, in order to successfully navigate through the recent global transitions of ever changing challenges. Martin is a welcomed addition to the board here at Westbound for what is going to be a fun, challenging but rewarding road ahead.”

Martin Keens, Director of Roadfreight and Warehousing


NVOCC Licence Holder.
China Ministry of Transport Licence Holder.
North American FMC Licence Holder.

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